There is some misconception among internet marketers that just using WordPress, without any SEO optimization, will translate to tons of traffic and the first page on Google. Well, I am here to tell it to you that following this advice will most likely leave you devastated and broke. The only thing great with WordPress is that it is very easy to optimize and accommodates plugins like fish to water. To help you improve on your rank I have compiled a list of things that you should do to optimize your blog.
In the internet marketing circle, they say that ‘content is king’. Truth be told, a search engine cannot be able to see your site and deduce what it is about; it can only read the content that you have posted and analyze it. This is why you should only post unique content that is of high quality.
Firstly, the meta-tagging from back-end of a cms blogg site is quite generic, and isn’t meant to capture a credible booty. In effect, the standards look quite sub-standard and may not suit some businesses.
Avoid cluttering your blog with graphics, adverts, external and internal links and badges of affiliated bodies and so on. Your blog should be clean and easy to read, and all graphics should complement the text, not be there just for the sale of it. AdSense advert blocks should be placed intelligently and not break up important tracts of text. Keep it clear easy to follow and everything in its wordpress blogs place as they say.
Strongly consider putting your website name somewhere in your blog’s title. Be creative and remember that the name of your blog can make or break its spot in search engines. Most platforms allow you to change the title any time you want. If you are part of multiple groups or affiliations (or companies), you’re not limited. You can place RSS feeds in your sidebars (which should include one from your website), place banners, and in some blogging platforms, you are allowed to place ads. A blog is like a second website but with all the potential to have a symbiotic relationship.
Write good quality articles on your niche subject and post them to article directories. This will establish you as an expert wordpress sites in your niche and help to brand your blog as an authority website. You can link to your blog in the article and this will increase the number of links your blog has pointing towards it.
You can also switch from one theme to other to keep things distinct and novel. However, it has to be admitted that the concept is quite threadbare, when tackling large enterprise.
These are just a few ways that you can keep your blog safe for your views, but there are a lot of useful plugins for WordPress blogs that will help you as well. As previously mentioned, you have the responsibility to your viewers to keep them as safe and secure as possible and this should be in the front of your mind during the development stage of your blog.